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Rituals

We seek inspiration both within and outside our field, collaborating with talented creatives who share our drive, passion and curiosity about various aspects of life. Each of these connections, however fleeting, has shaped how we create and share coffee experiences.

Rituals is our tribute to these connections, a virtual journal that captures the ephemeral moments where everything clicks, where a vision is sparked and the perspective shifts. A memoir in constant motion, where each new notion glints in the glow of all that came before.

Tokyo

Yoshinobu Kimura

We met Yoshinobu Kimura in December 2023, at his restaurant in the Minami Aoyama district of Tokyo.

With Rituals, we witness firsthand his love for sake, sushi, and the colorful expressions of Tokyo.

Paris

Simay Demirel

In Simay, we discovered a kindred spirit with a passion for creating communities, in our case built around memorable coffee experiences.

In Paris we found a shared love for clean espressos and expressive coffees, and dear long term partners like I/O Café, Café Caractere and Causeries.

New York

Deon Hinton

Deon is a visual artist whose work has inspired us since we started our journey in New York. Deon describes his work as visual poetry; working with stills, motion, words, and creative direction.

This first instalment in the Rituals series was shot in Deon’s apartment in Bushwick, very close to our new roastery space.

Language